Sales Team - Developing or re-energizing the sales team is essential to having a True Sales Culture.We get calls all the time asking for help to establish or enhance the sales culture of the organization. If only we had just one super sales person or could clone 10 more just like the super sales hero that we used to have that's now with the competition.
Having a True Sales Culture is dependent on leadership commitment to the following:
- A Sales Selection System in place.
- A Benchmark study of your organization's ideal Behavior - Attitude - Values - Competencies Hierarchy.
- Competent Selection Assessments that are designed for sales.
- An effective interviewing and selection process.
- A leadership commitment to be willing to hire individuals for their sales ability potential not just their knowledge of your industry.
- Competent Sales Managers who will coach for sales competency and accountability for performance.
- Competent Sales Managers who will use the Selection Assessment to coach the sales person according to their best learning style and help them maximize their strengths and reduce the impact of their sales weaknesses
- An organization that will set realistic sales goals and hold the sales manager and the sales person to be accountable for their own performance and outcomes.
- If your organization is dependent on sales for your primary revenue generation then the rest of the company needs to understand the total organization's interdependency make-up.
Organizational and Sales Force Audit, is designed to enable the entire sales organization to analyze themselves by allowing sales executives or managers to register their opinions on their own products and development systems and for salespeople to do the same. There is little doubt that self-discovery and realistic self-appraisal is key to a successful and profitable sales organization.